Bryan McKeag - Mar 6, 2023 Form 4 Insider Report for HEARTLAND FINANCIAL USA INC (HTLF)

Role: Chief Financial Officer
Signature: /s/ Janet Emerson, as attorney-in-fact for Bryan McKeag
Stock symbol: HTLF
Transactions as of: Mar 6, 2023
Transactions value $: $0
Form type: 4
Date filed: 3/8/2023, 03:01 PM
Previous filing: Mar 1, 2023
Next filing: Mar 23, 2023
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	HTLF	Common Stock	Options Exercise	$0	+1.2K	+7.31%	$0.00	17.6K	Mar 6, 2023	Direct	F1
holding	HTLF	Common Stock						18.8K	Mar 6, 2023	Trust	F2

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	HTLF	2020 Time-Based Restricted Stock	Options Exercise	$0	-1.2K	-100%	$0.00^*	0	Mar 6, 2023	Common Stock	1.2K		Direct	F1, F3

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Vesting of restricted stock units ("RSUs") previously granted to the Reporting Person.
F2	These shares are held by Bryan R and Linda M McKeag Living Trust dated 02-18-2009
F3	Each restricted stock unit represents a contingent right to receive one share of Issuer's common stock.