Benjamin Pham - Sep 12, 2025 Form 4 Insider Report for Strive, Inc. (ASST)

Signature
/s/ Brian Logan Beirne, attorney-in-fact for Benjamin Pham
Stock symbol
ASST
Transactions as of
Sep 12, 2025
Transactions value $
$0
Form type
4
Date filed
9/16/2025, 09:27 PM
Next filing
Oct 3, 2025

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Pham Benjamin Chief Financial Officer, Director C/O STRIVE, INC., 200 CRESCENT COURT, SUITE 1400, DALLAS /s/ Brian Logan Beirne, attorney-in-fact for Benjamin Pham 2025-09-16 0002084539

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
holding ASST Class A Common Stock 74.1K Sep 12, 2025 By 2025-10 INVESTMENTS LLC F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction ASST Class B Common Stock Award +2.98M 2.98M Sep 12, 2025 Class A Common Stock 2.98M Direct F2, F3, F4, F5, F6
transaction ASST Restricted Class B Common Stock Award +426K 426K Sep 12, 2025 Class A Common Stock 426K Direct F2, F3, F4, F5, F6, F7
transaction ASST Restricted Stock Units Award +3.63M 3.63M Sep 12, 2025 Class B Common Stock 3.63M Direct F2, F3, F4, F5, F6, F8
transaction ASST Restricted Stock Units Award +556K 556K Sep 15, 2025 Class A Common Stock 556K Direct F9
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Represents securities held by 2025-10 INVESTMENTS LLC, over which the Reporting Person, as managing member, has sole voting and dispositive power. The Reporting Person disclaims beneficial ownership of these securities except to the extent of his pecuniary interest therein.
F2 On September 12, 2025, pursuant to the Agreement and Plan of Merger dated as of May 6, 2025, as amended by that certain Amended and Restated Agreement and Plan of Merger, dated as of June 27, 2025 (as it may be further amended, restated or otherwise modified from time to time, the "Merger Agreement," and the consummation of the transactions contemplated thereby, the "Closing"), by and among the Registrant, Strive Enterprises, Inc., an Ohio corporation, and Alpha Merger Sub, Inc., an Ohio corporation and a direct, wholly owned subsidiary of the Registrant, (i) each share Class B Common Stock of Old Strive (the "Old Strive Shares") held by the Reporting Person
F3 (Footnote 2 continued) as of the Closing was converted into the right to receive a number of shares of Class B Common Stock of the Registrant (the "New Strive Shares") equal to the product, rounded down to the nearest whole share, obtained by multiplying (x) the number of Old Strive Shares held by the Reporting Person and (y) a ratio equal to 70.9470650 (the "Exchange Ratio"), (ii) each outstanding restricted stock unit in respect of Old Strive Shares held by the Reporting Person as of the Closing (each, an "Old Strive RSU") was converted into an award of restricted stock units with respect to a number of New Strive Shares (each, a "New Strive RSU") equal to the product, rounded down to the nearest whole share, obtained by multiplying (x) the number of Old Strive RSUs held by the Reporting Person by (y) the Exchange Ratio, which such New Strive RSUs shall remain subject to the same terms and conditions as were applicable to the corresponding Old Strive RSU and
F4 (Footnote 3 continued) (iii) each outstanding award of restricted shares with respect to Old Strive Share held by the Reporting Person as of the Closing (each, an "Old Strive RSA") was converted into an award of restricted shares with respect to New Strive Shares (each, a "New Strive RSA") equal to the product, rounded down to the nearest whole share, obtained by multiplying (x) the number of Old Strive RSA held by the Reporting Person by (y) the Exchange Ratio, which such New Strive RSAs shall remain subject to the same terms and conditions as were applicable to the corresponding Old Strive RSA.
F5 Each share of Class B Common Stock of the Registrant, automatically and without further action by the Reporting Person, shall be converted into one share of Class A Common Stock, upon the occurrence of a Transfer, other than a Permitted Transfer (each as defined in the Registrant's Amended and Restated Articles of Incorporation) or all shares of Class B Common Stock, automatically and without further action by the Reporting Person, shall be converted into an identical number of shares of Class A Common Stock at such date and time, or the occurrence of an event, specified by the affirmative vote (or written consent if action by written consent of stockholders is permitted at such time under the Registrant's Amended and Restated Articles of Incorporation) of the holders of a majority of the total voting power of the outstanding Class B Common Stock, voting as a separate class.
F6 (Footnote 5 continued) The Class B Common Stock may also be converted into Class A Common Stock at the election of the Reporting Person.
F7 The Restricted Stock vests as follows: 25% vests on the first anniversary of the applicable vesting commencement date and the remainder vests in 12 substantially equal installments on a quarterly basis, in all cases subject to the Reporting Person's continued employment through each applicable vesting date.
F8 The Restricted Stock Units vest as follows: 25% vests on the first anniversary of the applicable vesting commencement date and the remainder vests in 12 substantially equal installments on a quarterly basis (with the vesting dates always being on March 31, June 30, September 30 or December 31, as applicable), in all cases subject to the Reporting Person's continued employment through each applicable vesting date.
F9 The Restricted Stock Units vest as follows: 33% vests on the first anniversary of the grant date and the remainder vests as to 8.33% on a quarterly basis (with the vesting dates always being on March 31, June 30, September 30 or December 31, as applicable), in all cases subject to the Reporting Person's continued employment through each applicable vesting date.