Laura Deady - Mar 20, 2025 Form 4 Insider Report for Lulu's Fashion Lounge Holdings, Inc. (LVLU)

Role: Chief Merchandising Officer
Signature: /s/ Alexa Pisczak, Attorney-in-Fact for Laura Deady
Stock symbol: LVLU
Transactions as of: Mar 20, 2025
Transactions value $: $0
Form type: 4
Date filed: 3/24/2025, 04:05 PM
Previous filing: Mar 12, 2025
Next filing: Apr 2, 2025
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	LVLU	Common Stock	Award	$0	+50K	+41.53%	$0.00	170K	Mar 20, 2025	Direct	F1

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	LVLU	Performance Stock Units	Award	$0	+50K		$0.00	50K	Mar 20, 2025	Common Stock	50K		Direct	F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	Represents restricted stock units ("RSUs"), each of which represent a contingent right to receive one share of Lulu's Fashion Lounge Holdings, Inc.'s (the "Company") common stock, which vest in four, equal quarterly installments beginning on March 31, 2025.
F2	Represents performance stock units ("PSUs"), each of which represent a contingent right to receive one share of the Company's common stock. The PSUs vest on the date when both of the following have occurred, provided that Ms. Deady remains employed with the Company through such date: (i) the Company files a Form 10-Q or Form 10-K with the Securities and Exchange Commission indicating that the Company has trailing twelve months' net revenue that is at least $150 million more than the Company's net revenue in the fiscal year ended December 31, 2023 and (ii) the second anniversary of Ms. Deady's start date has occurred.

Content

Represents restricted stock units ("RSUs"), each of which represent a contingent right to receive one share of Lulu's Fashion Lounge Holdings, Inc.'s (the "Company") common stock, which vest in four, equal quarterly installments beginning on March 31, 2025.

Represents performance stock units ("PSUs"), each of which represent a contingent right to receive one share of the Company's common stock. The PSUs vest on the date when both of the following have occurred, provided that Ms. Deady remains employed with the Company through such date: (i) the Company files a Form 10-Q or Form 10-K with the Securities and Exchange Commission indicating that the Company has trailing twelve months' net revenue that is at least $150 million more than the Company's net revenue in the fiscal year ended December 31, 2023 and (ii) the second anniversary of Ms. Deady's start date has occurred.