KEITH W. SMITH - 13 Nov 2025 Form 4 Insider Report for Direct Digital Holdings, Inc. (DRCT)

Role
President, Director, 10%+ Owner
Signature
/s/ Mark Walker, attorney-in-fact for Keith W. Smith
Issuer symbol
DRCT
Transactions as of
13 Nov 2025
Transactions value $
-$47,360
Form type
4
Filing time
17 Nov 2025, 16:04:52 UTC
Previous filing
02 Oct 2025
SEC
View on sec.gov

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
SMITH W KEITH President, Director, 10%+ Owner C/O DIRECT DIGITAL HOLDINGS, INC., 1177 WEST LOOP SOUT, SUITE 1300, HOUSTON /s/ Mark Walker, attorney-in-fact for Keith W. Smith 17 Nov 2025 0001203452

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction DRCT Class A Common Stock, par value $0.001 per share Sale -$26,359 -71,242 -11.3% $0.3700 557,058 13 Nov 2025 By SKW Financial LLC F1
transaction DRCT Class A Common Stock, par value $0.001 per share Sale -$21,000 -100,000 -18% $0.2100 457,058 14 Nov 2025 By SKW Financial LLC F2
holding DRCT Class A Common Stock, par value $0.001 per share 66,370 13 Nov 2025 Direct
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 This transaction was executed in multiple trades at prices ranging from $0.35 to $0.38 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.
F2 This transaction was executed in multiple trades at prices ranging from $0.20 to $0.23 per share. The price reported above reflects the weighted average purchase price on the date indicated. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares.