| Name | Relationship | Address | Signature | Signature date | CIK |
|---|---|---|---|---|---|
| Paulonis Denise | President & CEO, Director | C/O SALLY BEAUTY HOLDINGS, INC., 3001 COLORADO BOULEVARD, DENTON | /s/ Scott Sherman, Attorney-in-Fact | 2025-08-11 | 0001683382 |
| Type | Sym | Class | Transaction | Value $ | Shares | Change % | * Price $ | Shares After | Date | Ownership | Footnotes |
|---|---|---|---|---|---|---|---|---|---|---|---|
| transaction | SBH | Common Stock | Purchase | $52.8K | +4.5K | +1.24% | $11.74 | 367K | Aug 8, 2025 | Direct |