Katherine Adkins - Aug 1, 2025 Form 4 Insider Report for Affirm Holdings, Inc. (AFRM)

Role
Chief Legal Officer
Signature
/s/ Josh Samples, Attorney-in-Fact
Stock symbol
AFRM
Transactions as of
Aug 1, 2025
Transactions value $
-$3,183,516
Form type
4
Date filed
8/5/2025, 06:03 PM
Previous filing
Jul 9, 2025
Next filing
Aug 7, 2025
SEC
View on sec.gov

Reporting Owners (1)

Name Relationship Address Signature Signature date CIK
Adkins Katherine Chief Legal Officer C/O AFFIRM HOLDINGS, INC., 650 CALIFORNIA STREET, SAN FRANCISCO /s/ Josh Samples, Attorney-in-Fact 2025-08-05 0001870331

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction AFRM Class A Common Stock Options Exercise $0 +1.71K +1.52% $0.00 114K Aug 1, 2025 Direct
transaction AFRM Class A Common Stock Tax liability -$51.3K -773 -0.68% $66.41 113K Aug 1, 2025 Direct F1
transaction AFRM Class A Common Stock Options Exercise $1.38M +59.3K +52.26% $23.33 173K Aug 4, 2025 Direct F2
transaction AFRM Class A Common Stock Sale -$4.45M -59.3K -34.32% $75.02 113K Aug 4, 2025 Direct F2, F3
transaction AFRM Class A Common Stock Options Exercise $31K +1.33K +1.17% $23.33 115K Aug 5, 2025 Direct F2
transaction AFRM Class A Common Stock Sale -$99.7K -1.33K -1.16% $75.00 113K Aug 5, 2025 Direct F2, F4

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction AFRM Restricted Stock Units Options Exercise $0 -1.4K -7.14% $0.00 18.2K Aug 1, 2025 Class A Common Stock 1.4K Direct F5, F6
transaction AFRM Restricted Stock Units Options Exercise $0 -305 -16.67% $0.00 1.53K Aug 1, 2025 Class A Common Stock 305 Direct F5, F7
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -59.3K -88.35% $0.00 7.82K Aug 4, 2025 Class A Common Stock 59.3K $23.33 Direct F2, F8
transaction AFRM Stock Option (Right to Buy) Options Exercise $0 -1.33K -17% $0.00 6.49K Aug 5, 2025 Class A Common Stock 1.33K $23.33 Direct F2, F8
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Represents the number of shares of the Issuer's Common Stock withheld to satisfy the Reporting Person's tax obligation in connection with the settlement of shares of Common Stock underlying the Reporting Person's restricted stock units that vested on August 1, 2025.
F2 The transactions reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 6, 2024.
F3 Represents the weighted average sale price of the shares sold from $75.00 to $75.15 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F4 Represents the weighted average sale price of the shares sold from $75.00 to $75.01 per share. The Reporting Person will provide, upon request by the Commission staff, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
F5 Each Restricted Stock Unit (RSU) represents a contingent right to receive one share of the Issuer's Class A Common Stock.
F6 The RSUs vest in 48 equal monthly installments beginning October 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. This grant has no expiration date.
F7 The RSUs vest in 48 equal monthly installments beginning February 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date. This grant has no expiration date.
F8 The stock options vest in 24 equal monthly installments beginning August 1, 2022, subject to the Reporting Person's continuous service with the Issuer as of each vesting date.