Jeffrey Terry Green - Apr 15, 2025 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role
President and CEO, Director, 10%+ Owner
Signature
/s/ Kelli Faerber, Attorney-in-Fact for Jeffrey Terry Green
Stock symbol
TTD
Transactions as of
Apr 15, 2025
Transactions value $
$0
Form type
4
Date filed
4/17/2025, 06:57 PM
Previous filing
Feb 19, 2025
SEC
View on sec.gov

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Award $0 +235K +196.36% $0.00 355K Apr 15, 2025 Direct F1
holding TTD Class A Common Stock 17K Apr 15, 2025 See Footnote F2
holding TTD Class A Common Stock 674K Apr 15, 2025 See Footnote F3

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction TTD Employee Stock Option (Right to Buy) Award $0 +450K $0.00 450K Apr 15, 2025 Class A Common Stock 450K $49.24 Direct F4
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Represents a restricted stock award with a Vesting Commencement Date ("VCD") of April 15, 2025. One-sixteenth (1/16th) of the granted shares vest on August 15, 2025 and the remainder of the granted shares vest ratably over 15 quarters on each quarterly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.
F2 Represents securities held by the Jeff Green Trust (the "Trust"). Mr. Green is a Trustee of the Trust and has investment and voting control over the shares held by the Trust, and may be deemed to indirectly beneficially own the shares held by the Trust.
F3 Represents securities held by the Jeff T. Green Family Foundation (the "Foundation"). Mr. Green is the sole member and director of the Foundation and has investment and voting control over the shares held by the Foundation, and may be deemed to indirectly beneficially own the shares held by the Foundation.
F4 The option was granted on April 15, 2025, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.