BLACKBERRY Ltd Selling and Marketing Expense in USD from 2021 to Q3 2025

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
BLACKBERRY Ltd quarterly/annual Selling and Marketing Expense history and growth rate from 2021 to Q3 2025.
  • BLACKBERRY Ltd Selling and Marketing Expense for the quarter ending August 31, 2025 was $24.4M, a 14.6% increase year-over-year.
  • BLACKBERRY Ltd Selling and Marketing Expense for the twelve months ending August 31, 2025 was $104M, a 69.4% increase year-over-year.
  • BLACKBERRY Ltd annual Selling and Marketing Expense for 2024 was $95.5M, a 8.17% decline from 2023.
  • BLACKBERRY Ltd annual Selling and Marketing Expense for 2023 was $104M, a 1.37% increase from 2022.
  • BLACKBERRY Ltd annual Selling and Marketing Expense for 2022 was $103M, a 43.9% decline from 2021.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)

BLACKBERRY Ltd Quarterly Selling and Marketing Expense (USD)

Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q3 2025 $104M $24.4M +$3.1M +14.6% Jun 1, 2025 Aug 31, 2025 10-Q 2025-09-25
Q2 2025 $100M $28.7M +$4.9M +20.6% Mar 1, 2025 May 31, 2025 10-Q 2025-06-25
Q1 2025 $95.5M $27.4M +$36.4M Dec 1, 2024 Feb 28, 2025 10-K 2025-04-02
Q4 2024 $59.1M $23M -$2M -8% Sep 1, 2024 Nov 30, 2024 10-Q 2024-12-20
Q3 2024 $61.1M $21.3M -$21.7M -50.5% Jun 1, 2024 Aug 31, 2024 10-Q 2025-09-25
Q2 2024 $82.8M $23.8M -$21.2M -47.1% Mar 1, 2024 May 31, 2024 10-Q 2025-06-25
Q1 2024 $104M -$9M Dec 1, 2023 Feb 29, 2024 10-K 2025-04-02
Q4 2023 $25M Sep 1, 2023 Nov 30, 2023 10-Q 2024-12-20
Q3 2023 $43M Jun 1, 2023 Aug 31, 2023 10-Q 2024-09-27
Q2 2023 $45M Mar 1, 2023 May 31, 2023 10-Q 2024-06-27

BLACKBERRY Ltd Annual Selling and Marketing Expense (USD)

Period Value YoY Chg Change % Start Date End Date Report Filed
2024 $95.5M -$8.5M -8.17% Mar 1, 2024 Feb 28, 2025 10-K 2025-04-02
2023 $104M +$1.4M +1.37% Mar 1, 2023 Feb 29, 2024 10-K 2025-04-02
2022 $103M -$80.4M -43.9% Mar 1, 2022 Feb 28, 2023 10-K 2025-04-02
2021 $183M Mar 1, 2021 Feb 28, 2022 10-K 2024-04-04
* An asterisk sign (*) next to the value indicates that the value is likely invalid.