Selling and Marketing Expense in USD of ON24 INC. from 2019 to Q3 2025

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
On24 Inc. quarterly/annual Selling and Marketing Expense history and growth rate from 2019 to Q3 2025.
  • On24 Inc. Selling and Marketing Expense for the quarter ending September 30, 2025 was $16.4M, a 15.8% decline year-over-year.
  • On24 Inc. Selling and Marketing Expense for the twelve months ending September 30, 2025 was $71.2M, a 10.6% decline year-over-year.
  • On24 Inc. annual Selling and Marketing Expense for 2024 was $78.1M, a 12.5% decline from 2023.
  • On24 Inc. annual Selling and Marketing Expense for 2023 was $89.2M, a 18.6% decline from 2022.
  • On24 Inc. annual Selling and Marketing Expense for 2022 was $110M, a 5.32% increase from 2021.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)

ON24 INC. Quarterly Selling and Marketing Expense (USD)

Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q3 2025 $71.2M $16.4M -$3.08M -15.8% Jul 1, 2025 Sep 30, 2025 10-Q 2025-11-10
Q2 2025 $74.3M $17.6M -$1.86M -9.58% Apr 1, 2025 Jun 30, 2025 10-Q 2025-08-08
Q1 2025 $76.1M $18.1M -$1.93M -9.62% Jan 1, 2025 Mar 31, 2025 10-Q 2025-05-08
Q4 2024 $78.1M $19M -$1.6M -7.74% Oct 1, 2024 Dec 31, 2024 10-K 2025-03-13
Q3 2024 $79.7M $19.5M -$2.01M -9.35% Jul 1, 2024 Sep 30, 2024 10-Q 2025-11-10
Q2 2024 $81.7M $19.5M -$3.17M -14% Apr 1, 2024 Jun 30, 2024 10-Q 2025-08-08
Q1 2024 $84.9M $20.1M -$4.34M -17.8% Jan 1, 2024 Mar 31, 2024 10-Q 2025-05-08
Q4 2023 $89.2M $20.6M -$4.36M -17.4% Oct 1, 2023 Dec 31, 2023 10-K 2025-03-13
Q3 2023 $93.6M $21.5M -$5.04M -19% Jul 1, 2023 Sep 30, 2023 10-Q 2024-11-12
Q2 2023 $98.6M $22.6M -$6.22M -21.6% Apr 1, 2023 Jun 30, 2023 10-Q 2024-08-08
Q1 2023 $105M $24.4M -$4.78M -16.4% Jan 1, 2023 Mar 31, 2023 10-Q 2024-05-08
Q4 2022 $110M $25M -$3.08M -11% Oct 1, 2022 Dec 31, 2022 10-K 2025-03-13
Q3 2022 $113M $26.6M -$38K -0.14% Jul 1, 2022 Sep 30, 2022 10-Q 2023-11-08
Q2 2022 $113M $28.9M +$3.39M +13.3% Apr 1, 2022 Jun 30, 2022 10-Q 2023-08-09
Q1 2022 $109M $29.2M +$5.27M +22% Jan 1, 2022 Mar 31, 2022 10-Q 2023-05-10
Q4 2021 $104M $28.1M +$7.94M +39.4% Oct 1, 2021 Dec 31, 2021 10-K 2024-03-14
Q3 2021 $96.1M $26.6M +$10.8M +68.8% Jul 1, 2021 Sep 30, 2021 10-Q 2022-11-14
Q2 2021 $85.3M $25.5M +$12.7M +100% Apr 1, 2021 Jun 30, 2021 10-Q 2022-08-11
Q1 2021 $72.6M $23.9M +$11.9M +99.2% Jan 1, 2021 Mar 31, 2021 10-Q 2022-05-12
Q4 2020 $60.6M $20.1M Oct 1, 2020 Dec 31, 2020 10-K 2023-03-15
Q3 2020 $15.8M Jul 1, 2020 Sep 30, 2020 10-Q 2021-11-12
Q2 2020 $12.7M Apr 1, 2020 Jun 30, 2020 10-Q 2021-08-12
Q1 2020 $12M Jan 1, 2020 Mar 31, 2020 10-Q 2021-05-13

ON24 INC. Annual Selling and Marketing Expense (USD)

Period Value YoY Chg Change % Start Date End Date Report Filed
2024 $78.1M -$11.1M -12.5% Jan 1, 2024 Dec 31, 2024 10-K 2025-03-13
2023 $89.2M -$20.4M -18.6% Jan 1, 2023 Dec 31, 2023 10-K 2025-03-13
2022 $110M +$5.54M +5.32% Jan 1, 2022 Dec 31, 2022 10-K 2025-03-13
2021 $104M +$43.4M +71.6% Jan 1, 2021 Dec 31, 2021 10-K 2024-03-14
2020 $60.6M +$12.9M +26.9% Jan 1, 2020 Dec 31, 2020 10-K 2023-03-15
2019 $47.8M Jan 1, 2019 Dec 31, 2019 10-K 2022-03-14
* An asterisk sign (*) next to the value indicates that the value is likely invalid.