Selling and Marketing Expense in USD of DROPBOX, INC. from 2016 to Q3 2025

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Dropbox, Inc. quarterly/annual Selling and Marketing Expense history and growth rate from 2016 to Q3 2025.
  • Dropbox, Inc. Selling and Marketing Expense for the quarter ending September 30, 2025 was $91.5M, a 17.2% decline year-over-year.
  • Dropbox, Inc. Selling and Marketing Expense for the twelve months ending September 30, 2025 was $400M, a 11.3% decline year-over-year.
  • Dropbox, Inc. annual Selling and Marketing Expense for 2024 was $461M, a 1.14% decline from 2023.
  • Dropbox, Inc. annual Selling and Marketing Expense for 2023 was $466M, a 13.8% increase from 2022.
  • Dropbox, Inc. annual Selling and Marketing Expense for 2022 was $409M, a 4.23% decline from 2021.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)

DROPBOX, INC. Quarterly Selling and Marketing Expense (USD)

Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q3 2025 $400M $91.5M -$19M -17.2% Jul 1, 2025 Sep 30, 2025 10-Q 2025-11-07
Q2 2025 $419M $87.8M -$24.7M -22% Apr 1, 2025 Jun 30, 2025 10-Q 2025-08-08
Q1 2025 $444M $92M -$16.8M -15.4% Jan 1, 2025 Mar 31, 2025 10-Q 2025-05-09
Q4 2024 $461M $129M +$9.3M +7.78% Oct 1, 2024 Dec 31, 2024 10-K 2025-02-21
Q3 2024 $451M $111M +$4.2M +3.95% Jul 1, 2024 Sep 30, 2024 10-Q 2025-11-07
Q2 2024 $447M $113M -$8.4M -6.95% Apr 1, 2024 Jun 30, 2024 10-Q 2025-08-08
Q1 2024 $456M $109M -$10.4M -8.73% Jan 1, 2024 Mar 31, 2024 10-Q 2025-05-09
Q4 2023 $466M $120M +$14.5M +13.8% Oct 1, 2023 Dec 31, 2023 10-K 2025-02-21
Q3 2023 $452M $106M +$2.7M +2.61% Jul 1, 2023 Sep 30, 2023 10-Q 2024-11-08
Q2 2023 $449M $121M +$15.9M +15.1% Apr 1, 2023 Jun 30, 2023 10-Q 2024-08-09
Q1 2023 $433M $119M +$23.5M +24.6% Jan 1, 2023 Mar 31, 2023 10-Q 2024-05-10
Q4 2022 $409M $105M -$3.2M -2.96% Oct 1, 2022 Dec 31, 2022 10-K 2025-02-21
Q3 2022 $413M $104M -$12.1M -10.5% Jul 1, 2022 Sep 30, 2022 10-Q 2023-11-03
Q2 2022 $425M $105M +$4.2M +4.17% Apr 1, 2022 Jun 30, 2022 10-Q 2023-08-04
Q1 2022 $421M $95.7M -$7M -6.82% Jan 1, 2022 Mar 31, 2022 10-Q 2023-05-09
Q4 2021 $428M $108M -$1.6M -1.46% Oct 1, 2021 Dec 31, 2021 10-K 2024-02-16
Q3 2021 $429M $116M +$9.9M +9.36% Jul 1, 2021 Sep 30, 2021 10-Q 2022-11-04
Q2 2021 $419M $101M -$2M -1.95% Apr 1, 2021 Jun 30, 2021 10-Q 2022-08-05
Q1 2021 $421M $103M -$1.6M -1.53% Jan 1, 2021 Mar 31, 2021 10-Q 2022-05-06
Q4 2020 $423M $110M +$3.6M +3.39% Oct 1, 2020 Dec 31, 2020 10-K 2023-02-23
Q3 2020 $419M $106M -$2.4M -2.22% Jul 1, 2020 Sep 30, 2020 10-Q 2021-11-05
Q2 2020 $422M $103M -$4.5M -4.19% Apr 1, 2020 Jun 30, 2020 10-Q 2021-08-06
Q1 2020 $426M $104M +$2.8M +2.76% Jan 1, 2020 Mar 31, 2020 10-Q 2021-05-07
Q4 2019 $423M $106M +$6.1M +6.09% Oct 1, 2019 Dec 31, 2019 10-K 2022-02-18
Q3 2019 $417M $108M +$13.2M +13.9% Jul 1, 2019 Sep 30, 2019 10-Q 2020-11-06
Q2 2019 $404M $107M +$19.9M +22.8% Apr 1, 2019 Jun 30, 2019 10-Q 2020-08-07
Q1 2019 $384M $102M -$55.5M -35.4% Jan 1, 2019 Mar 31, 2019 10-Q 2020-05-08
Q4 2018 $440M $100M -$2.7M -2.62% Oct 1, 2018 Dec 31, 2018 10-K 2021-02-19
Q3 2018 $442M $95M +$20.3M +27.2% Jul 1, 2018 Sep 30, 2018 10-Q 2019-11-08
Q2 2018 $422M $87.4M +$18.2M +26.3% Apr 1, 2018 Jun 30, 2018 10-Q 2019-08-09
Q1 2018 $404M $157M +$89.8M +134% Jan 1, 2018 Mar 31, 2018 10-Q 2019-05-10
Q4 2017 $314M $103M Oct 1, 2017 Dec 31, 2017 10-K 2020-02-21
Q3 2017 $74.7M Jul 1, 2017 Sep 30, 2017 10-Q 2018-11-09
Q2 2017 $69.2M Apr 1, 2017 Jun 30, 2017 10-Q 2018-08-10
Q1 2017 $67.2M Jan 1, 2017 Mar 31, 2017 10-Q 2018-05-11

DROPBOX, INC. Annual Selling and Marketing Expense (USD)

Period Value YoY Chg Change % Start Date End Date Report Filed
2024 $461M -$5.3M -1.14% Jan 1, 2024 Dec 31, 2024 10-K 2025-02-21
2023 $466M +$56.6M +13.8% Jan 1, 2023 Dec 31, 2023 10-K 2025-02-21
2022 $409M -$18.1M -4.23% Jan 1, 2022 Dec 31, 2022 10-K 2025-02-21
2021 $428M +$4.7M +1.11% Jan 1, 2021 Dec 31, 2021 10-K 2024-02-16
2020 $423M -$500K -0.12% Jan 1, 2020 Dec 31, 2020 10-K 2023-02-23
2019 $423M -$16.3M -3.71% Jan 1, 2019 Dec 31, 2019 10-K 2022-02-18
2018 $440M +$126M +40% Jan 1, 2018 Dec 31, 2018 10-K 2021-02-19
2017 $314M +$63.4M +25.3% Jan 1, 2017 Dec 31, 2017 10-K 2020-02-21
2016 $251M Jan 1, 2016 Dec 31, 2016 10-K 2019-02-25
* An asterisk sign (*) next to the value indicates that the value is likely invalid.