Selling and Marketing Expense in USD of Taylor Morrison Home Corp from Q2 2012 to Q3 2025

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Taylor Morrison Home Corp quarterly/annual Selling and Marketing Expense history and growth rate from Q2 2012 to Q3 2025.
  • Taylor Morrison Home Corp Selling and Marketing Expense for the quarter ending September 30, 2025 was $115M, a 1.94% decline year-over-year.
  • Taylor Morrison Home Corp Selling and Marketing Expense for the twelve months ending September 30, 2025 was $463M, a 3.33% increase year-over-year.
  • Taylor Morrison Home Corp annual Selling and Marketing Expense for 2024 was $456M, a 9.08% increase from 2023.
  • Taylor Morrison Home Corp annual Selling and Marketing Expense for 2023 was $418M, a 5.04% increase from 2022.
  • Taylor Morrison Home Corp annual Selling and Marketing Expense for 2022 was $398M, a 0.58% decline from 2021.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)

Taylor Morrison Home Corp Quarterly Selling and Marketing Expense (USD)

Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q3 2025 $463M $115M -$2.29M -1.94% Jul 1, 2025 Sep 30, 2025 10-Q 2025-10-22
Q2 2025 $465M $116M +$2.43M +2.14% Apr 1, 2025 Jun 30, 2025 10-Q 2025-07-23
Q1 2025 $463M $109M +$6.48M +6.31% Jan 1, 2025 Mar 31, 2025 10-Q 2025-04-23
Q4 2024 $456M $122M +$8.28M +7.29% Oct 1, 2024 Dec 31, 2024 10-K 2025-02-19
Q3 2024 $448M $118M +$18.9M +19.1% Jul 1, 2024 Sep 30, 2024 10-Q 2025-10-22
Q2 2024 $429M $114M +$922K +0.82% Apr 1, 2024 Jun 30, 2024 10-Q 2025-07-23
Q1 2024 $428M $103M +$9.84M +10.6% Jan 1, 2024 Mar 31, 2024 10-Q 2025-04-23
Q4 2023 $418M $114M -$4.58M -3.88% Oct 1, 2023 Dec 31, 2023 10-K 2025-02-19
Q3 2023 $423M $98.8M +$4.11M +4.34% Jul 1, 2023 Sep 30, 2023 10-Q 2024-10-24
Q2 2023 $419M $113M +$16.9M +17.6% Apr 1, 2023 Jun 30, 2023 10-Q 2024-07-24
Q1 2023 $402M $92.8M +$3.64M +4.08% Jan 1, 2023 Mar 31, 2023 10-Q 2024-04-30
Q4 2022 $398M $118M -$1.56M -1.3% Oct 1, 2022 Dec 31, 2022 10-K 2025-02-19
Q3 2022 $400M $94.7M -$2.49M -2.57% Jul 1, 2022 Sep 30, 2022 10-Q 2023-10-25
Q2 2022 $402M $96.1M -$1.43M -1.46% Apr 1, 2022 Jun 30, 2022 10-Q 2023-07-26
Q1 2022 $404M $89.1M +$3.17M +3.69% Jan 1, 2022 Mar 31, 2022 10-Q 2023-04-26
Q4 2021 $400M $120M +$24.6M +25.8% Oct 1, 2021 Dec 31, 2021 10-K 2024-02-21
Q3 2021 $376M $97.2M -$4.83M -4.74% Jul 1, 2021 Sep 30, 2021 10-Q 2022-10-26
Q2 2021 $381M $97.6M +$3.52M +3.75% Apr 1, 2021 Jun 30, 2021 10-Q 2022-07-28
Q1 2021 $377M $86M -$375K -0.43% Jan 1, 2021 Mar 31, 2021 10-Q 2022-04-27
Q4 2020 $377M $95.1M +$1.51M +1.61% Oct 1, 2020 Dec 31, 2020 10-K 2023-02-22
Q3 2020 $376M $102M +$25.3M +32.9% Jul 1, 2020 Sep 30, 2020 10-Q 2021-10-27
Q2 2020 $351M $94M +$11.4M +13.8% Apr 1, 2020 Jun 30, 2020 10-Q 2021-07-29
Q1 2020 $339M $86.3M +$18.9M +28% Jan 1, 2020 Mar 31, 2020 10-Q 2021-04-29
Q4 2019 $320M $93.6M +$962K +1.04% Oct 1, 2019 Dec 31, 2019 10-K 2022-02-23
Q3 2019 $319M $76.8M +$9.26M +13.7% Jul 1, 2019 Sep 30, 2019 10-Q 2020-11-02
Q2 2019 $310M $82.6M +$18M +27.9% Apr 1, 2019 Jun 30, 2019 10-Q 2020-08-06
Q1 2019 $292M $67.4M +$13.7M +25.6% Jan 1, 2019 Mar 31, 2019 10-Q 2020-05-11
Q4 2018 $278M $92.6M +$11.6M +14.3% Oct 1, 2018 Dec 31, 2018 10-K 2021-02-24
Q3 2018 $267M $67.5M +$6.03M +9.81% Jul 1, 2018 Sep 30, 2018 10-Q 2019-10-30
Q2 2018 $261M $64.6M +$3.09M +5.02% Apr 1, 2018 Jun 30, 2018 10-Q 2019-08-01
Q1 2018 $258M $53.7M -$1.92M -3.45% Jan 1, 2018 Mar 31, 2018 10-Q 2019-05-01
Q4 2017 $260M $81.1M +$6.8M +9.16% Oct 1, 2017 Dec 31, 2017 10-K 2020-02-19
Q3 2017 $253M $61.5M +$3.2M +5.49% Jul 1, 2017 Sep 30, 2017 10-Q 2018-10-31
Q2 2017 $250M $61.5M +$2.33M +3.94% Apr 1, 2017 Jun 30, 2017 10-Q 2018-08-01
Q1 2017 $247M $55.6M +$7.78M +16.3% Jan 1, 2017 Mar 31, 2017 10-Q 2018-05-02
Q4 2016 $240M $74.3M +$12.3M +19.9% Oct 1, 2016 Dec 31, 2016 10-K 2019-02-20
Q3 2016 $227M $58.3M +$4.8M +8.97% Jul 1, 2016 Sep 30, 2016 10-Q 2017-11-02
Q2 2016 $222M $59.2M +$12.2M +25.9% Apr 1, 2016 Jun 30, 2016 10-Q 2017-08-02
Q1 2016 $210M $47.8M +$11.6M +32.1% Jan 1, 2016 Mar 31, 2016 10-Q 2017-04-27
Q4 2015 $199M $62M +$7.42M +13.6% Oct 1, 2015 Dec 31, 2015 10-K 2018-02-21
Q3 2015 $191M $53.5M +$12.1M +29.1% Jul 1, 2015 Sep 30, 2015 10-Q 2016-11-02
Q2 2015 $179M $47M +$7.48M +18.9% Apr 1, 2015 Jun 30, 2015 10-Q 2016-08-03
Q1 2015 $172M $36.2M +$2.84M +8.5% Jan 1, 2015 Mar 31, 2015 10-Q 2016-05-04
Q4 2014 $169M $54.5M +$24.4M +80.7% Oct 1, 2014 Dec 31, 2014 10-K 2017-02-21
Q3 2014 $145M $41.4M +$4.4M +11.9% Jul 1, 2014 Sep 30, 2014 10-Q 2015-11-04
Q2 2014 $140M $39.5M +$5.28M +15.4% Apr 1, 2014 Jun 30, 2014 10-Q 2015-08-05
Q1 2014 $135M $33.4M +$7.44M +28.7% Jan 1, 2014 Mar 31, 2014 10-Q 2015-05-07
Q4 2013 $127M $30.2M Oct 1, 2013 Dec 31, 2013 10-K 2016-02-25
Q3 2013 $37M +$17.9M +93.9% Jul 1, 2013 Sep 30, 2013 10-Q 2014-11-05
Q2 2013 $34.3M +$15.9M +86.6% Apr 1, 2013 Jun 30, 2013 10-Q 2014-08-05
Q1 2013 $25.9M Jan 1, 2013 Mar 31, 2013 10-Q 2014-05-07
Q3 2012 $19.1M Jul 1, 2012 Sep 30, 2012 10-Q 2013-11-13
Q2 2012 $18.4M Apr 1, 2012 Jun 30, 2012 10-Q 2013-08-14

Taylor Morrison Home Corp Annual Selling and Marketing Expense (USD)

Period Value YoY Chg Change % Start Date End Date Report Filed
2024 $456M +$38M +9.08% Jan 1, 2024 Dec 31, 2024 10-K 2025-02-19
2023 $418M +$20.1M +5.04% Jan 1, 2023 Dec 31, 2023 10-K 2025-02-19
2022 $398M -$2.3M -0.58% Jan 1, 2022 Dec 31, 2022 10-K 2025-02-19
2021 $400M +$22.9M +6.06% Jan 1, 2021 Dec 31, 2021 10-K 2024-02-21
2020 $377M +$57.1M +17.8% Jan 1, 2020 Dec 31, 2020 10-K 2023-02-22
2019 $320M +$42M +15.1% Jan 1, 2019 Dec 31, 2019 10-K 2022-02-23
2018 $278M +$18.8M +7.24% Jan 1, 2018 Dec 31, 2018 10-K 2021-02-24
2017 $260M +$20.1M +8.39% Jan 1, 2017 Dec 31, 2017 10-K 2020-02-19
2016 $240M +$40.9M +20.6% Jan 1, 2016 Dec 31, 2016 10-K 2019-02-20
2015 $199M +$29.8M +17.6% Jan 1, 2015 Dec 31, 2015 10-K 2018-02-21
2014 $169M +$41.5M +32.6% Jan 1, 2014 Dec 31, 2014 10-K 2017-02-21
2013 $127M +$57M +81% Jan 1, 2013 Dec 31, 2013 10-K 2016-02-25
2012 $70.4M Jan 1, 2012 Dec 31, 2012 10-K 2015-02-27
* An asterisk sign (*) next to the value indicates that the value is likely invalid.