KEITH W. SMITH - 01 Apr 2025 Form 4 Insider Report for Direct Digital Holdings, Inc. (DRCT)

Role
President, Director, 10%+ Owner
Signature
/s/ Mark Walker, attorney-in-fact for Keith W. Smith
Issuer symbol
DRCT
Transactions as of
01 Apr 2025
Transactions value $
$0
Form type
4
Filing time
04 Apr 2025, 17:49:05 UTC
Previous filing
24 Mar 2025
Next filing
12 Jun 2025
SEC
View on sec.gov

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction DRCT Restricted Stock Units Award $0 +45,000 $0.000000 45,000 01 Apr 2025 Class A Common Stock, par value $0.001 per share 45,000 Direct F1, F2
transaction DRCT Employee Stock Options (right to buy) Award $0 +45,000 $0.000000 45,000 01 Apr 2025 Class A Common Stock, par value $0.001 per share 45,000 $0.6400 Direct F3
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 Each restricted stock unit represents a contingent right to one share of DRCT's Class A Common Stock, par value $0.001 per share, upon settlement.
F2 The restricted stock units will vest in three annual installments, with 33% to vest on each of the first and second anniversary of the grant date and the remaining 34% to vest on the third anniversary of the grant date. Vesting will be accelerated upon certain termination of employment events and upon a "Change in Control" (as defined in the Direct Digital Holdings, Inc. 2022 Omnibus Incentive Plan).
F3 This option is scheduled to vest in three equal annual installments beginning on April 1, 2026.