Serena Jones - 30 Aug 2023 Form 4 Insider Report for Goosehead Insurance, Inc. (GSHD)

Role: Member of 10% owner group, 10%+ Owner
Signature: /s/ John O'Connor, as Attorney-in-Fact for Serena Jones
Issuer symbol: GSHD
Transactions as of: 30 Aug 2023
Net transactions value: -$4,978,050
Form type: 4
Filing time: 31 Aug 2023, 18:18:35 UTC
Previous filing: 28 Jun 2023
Next filing: 26 Aug 2025
SEC: View on sec.gov

Transactions Table

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Ownership	Footnotes
transaction	GSHD	Class B Common Stock	Conversion of derivative security	$0	-73,000	-16%	$0.000000	370,442	30 Aug 2023	Direct
transaction	GSHD	Class A Common Stock	Conversion of derivative security	$0	+73,000		$0.000000	73,000	30 Aug 2023	Direct
transaction	GSHD	Class A Common Stock	Sale	$4,964,232	-72,800	-100%	$68.19	200	30 Aug 2023	Direct	F1
transaction	GSHD	Class A Common Stock	Sale	$13,818	-200	-100%	$69.09	0	30 Aug 2023	Direct
holding	GSHD	Class B Common Stock						179,246	30 Aug 2023	SLJ Dynasty Trust
holding	GSHD	Class B Common Stock						161,094	30 Aug 2023	SLJ 2023 Grantor Retained Annuity Trust

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type	Sym	Class	Transaction	Value $	Shares	Change %	* Price $	Shares After	Date	Underlying Class	Amount	Exercise Price	Ownership	Footnotes
transaction	GSHD	LLC Units in Goosehead Financial, LLC	Conversion of derivative security	$0	-73,000	-16%	$0.000000	370,442	30 Aug 2023	Class A Common Stock	73,000	$0.000000	Direct	F2
holding	GSHD	LLC Units in Goosehead Financial, LLC						179,246	30 Aug 2023	Class A Common Stock	179,246	$0.000000	SLJ Dynasty Trust	F2
holding	GSHD	LLC Units in Goosehead Financial, LLC						161,094	30 Aug 2023	Class A Common Stock	161,094	$0.000000	SLJ 2023 Grantor Retained Annuity Trust	F2

* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id	Content
F1	The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.00 to $68.99, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.
F2	Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC units do not expire.

Content

The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $68.00 to $68.99, inclusive. The reporting person undertakes to provide to the issuer, any security holder of the issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote to this Form 4.

Each LLC Unit, together with a share of Class B Common Stock, may be converted by the holder into one share of Class A Common Stock at any time. The LLC units do not expire.